Below is a video which summarizes Steve Jobs’ 90-minute presentation at Macworld 2008 in 60 seconds. This video makes two compelling arguments for today’s online video formula:
1. Brevity makes content easier to share. People just don’t have time to view lengthy content. Staying brief will ensure your content is more memorable to viewers.
2. Humor can [...]
Filed under: Marketing Communications, New Media, Storytelling, Visual Communications | Tagged: apple, humor, iPhone, iTunes, Mac, Macbook Air, MacWorld, online video, Steve Jobs | Leave a Comment »