Posted on October 24, 2006 by jmccormack
The NYT reports another venture getting funded that helps users share video content online. These two guys have their own show about posts to their Web site, digg. The push to visual communication continues and some day we’ll spend have our day communicating with our eyes, lips and ears and not just typing and reading [...]
Filed under: New Media, Visual Communications | Tagged: Joe McCormack, NYT, user generated media | Leave a Comment »
Posted on October 22, 2006 by jmccormack
With widespread broadband access, users can easily view and post audio and video content online right now. As more and more people spend time online, they’re not sitting in front of their TV. There are, however, many important implications to consider regarding this dramatic shift:
Make it quality content: the material you see and hear has [...]
Filed under: New Media, Technology | Tagged: , broadband, online video, PR, user-generated content | Leave a Comment »
Posted on October 19, 2006 by jmccormack
Despite all the hype on Google’s acquisition of YouTube, video will still be widely dismissed as a business communications weapon. As recent editorial pieces at B2B magazine (October 2006) and Revenue magazine (July/August 2006) attest, video needs to be taken seriously. It may be years before companies discover the right way to communicate visually. My [...]
Filed under: Marketing Communications, Visual Communications | Tagged: B2B magazine, business communications, Google, Revenue magazine, YouTube | Leave a Comment »
Posted on October 18, 2006 by jmccormack
This ad posted on YouTube is a great example of how quickly humor and word of mouth can work together to draw a crowd.
Video.
Filed under: Marketing | Tagged: Joe McCormack, Solo mobile, viral marketing, YouTube | Leave a Comment »
